ATLANTA, October 21, 2021 – Octane5, the company behind the BrandComply licensing platform, announced today a new partnership with Crane Currency to incorporate Crane Micro-Optics technologies into Octane5 brand protection programs.
“I have been impressed with Crane and their work in Micro-Optic technology since it was first introduced in the $100 bill eight years ago,” stated Matt Dunn, President and Co-Founder of Octane5. “So it’s truly exciting that we are now able to leverage this intuitive and visually stunning technology for the brand licensing sector. Our team is gratified to be selected by Crane for this partnership.”
“This is a partnership in the truest sense of the word,” stated Sam Keayes, President of Crane Currency. “It’s important to Crane that we align with the best organizations – those that truly understand the risks that brands face in a global marketplace and are the most innovative in protecting them. The team at Octane5 has a great track record of protecting some of the most iconic brands in the world so we are truly thrilled to join with them in elevating brand protection in the licensing industry.”
Under the terms of the agreement, Octane5 will be the primary partner of Crane Currency in the brand licensing sector for Crane’s patented, industry-leading Micro-Optic technology. This technology is unique for its ability to deliver a deep, three-dimensional image and fluid movement effects that are easy and intuitive to verify. Combined with a brand’s identifiable markings, the result are brand protection products that are both highly secure and highly engaging to consumers.
“Layering Crane technology with our marketing-based security approach is an incredible opportunity,” stated Mike Dunn, President and Co-Founder of Octane5. “Our team has been part of leading this industry since 1996, and once again, we leapfrog the competition. We look forward to bringing this technology to the over 100 brands that we support around the world in helping them securely advance their programs.”
Concurrent with the launch of the Crane partnership, Octane5 is also making a substantial investment in its Alpharetta, Georgia facility with security hang tag and label production upgrades. Stated Matt Dunn, “We just finished a complete renovation and expansion of our onsite manufacturing facilities by 50% and are in the final stages of new equipment installation to bring even more capabilities in-house. With this expanded capability and Crane’s US facilities, we will control our own destiny and not be reliant on far-flung supply chains to meet the needs of our clients.”
Those interested in learning more about the Crane/Octane5 partnership should reach out to Octane5 at [email protected]. Brands will also be able to see this technology firsthand at the upcoming Brand Licensing Europe in London, November 17-19, where Octane5 will exhibit.
Octane5 is a team of licensing system and brand compliance experts delivering software and security products to leading global brands and institutions. Octane5 is the team behind BrandComply licensing enterprise platform, BrandComply College, and security hang tag and label products specifically designed for the licensing industry. BrandComply delivers brand compliance and protection through a fully integrated suite of software and security products that control virtually every aspect of the brand licensing ecosystem. Operating out of offices in Atlanta, Indianapolis, Los Angeles and London, the Octane5 team serves a global client base consisting of hundreds of brands and tens of thousands of licensees. Learn more at www.octane5.com/authentication.
Executive Vice President
About Crane Currency:
Crane Currency, a Crane Co. company, is a fully integrated supplier of secure, durable, and well-designed banknotes for central banks all over the world. Customers benefit from Crane Currency’s combined expertise in design, paper, and printing – and a culture of knowledge sharing and long-term partnerships. With its heritage in the USA and Sweden for over 200 years, Crane Currency is today a global company and a trusted partner of more than 50 central banks. A pioneer in advanced micro-optics technology, Crane Currency offers security features with engaging visual effects that increase the level of security and public trust in banknotes and branded products. For more information, please visit www.cranecurrency.com
Contact Crane Currency:
Director, Business Development
About Crane Co.:
Crane Co. is a diversified manufacturer of highly engineered industrial products. Founded in 1855, Crane Co. provides products and solutions to customers in the chemicals, oil & gas, power, automated payment solutions, banknote design and production and aerospace & defense markets, along with a wide range of general industrial and consumer-related end markets. The Company has four business segments: Aerospace & Electronics, Process Flow Technologies, Payment & Merchandising Technologies, and Engineered Materials. On May 24, 2021, Crane announced that it had signed an agreement to divest its Engineered Materials segment; that sale is pending, subject to customary closing conditions and regulatory approval. Crane Co. has approximately 11,000 employees in the Americas, Europe, the Middle East, Asia and Australia. Crane Co. is traded on the New York Stock Exchange (NYSE: CR). For more information, visit www.craneco.com.