Self-Adhesive Labels Market Share, Comprehensive Analysis, Opportunity Assessment, Future Estimations and Key Industry Segments Poised for Strong Growth in Future 2027

As per Market Research Future (MRFR), the global self-adhesive labels market is projected to grow at a CAGR of 4.9% from 2017-2023 (forecast period). The report offers a comprehensive and in-depth review of the impact of the COVID-19 pandemic on the global self-adhesive labels market.

Self-adhesive labels are typically used to fix packaging. These labels provide essential information on the product. They are also used for decorative purposes to draw attention and entice consumers. These labels are multifaceted systems and contain information printed on the surface. Self-adhesive labels consist of three layers, i.e., the release liner, the adhesive layer, and the face material. The release liner is mainly made of paper, which is silicone coated on one side. Demand for self-adhesive labels is rising rapidly and is expected to develop at the same pace over the assessment period due to increasing consumer awareness of product content.

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Market Dynamics

High growth in the transport and logistics sector across the globe is a crucial driver of market growth. Strict government guidelines on food safety in emerging economies serve as a driving force for the development of the market for self-adhesive labels. In addition, the growing demand for consumer products alongside the flexible packaging industry will provide a range of growth opportunities for the market to expand in the near future. The popularity of these labels among manufacturers is growing due to their efficient labeling solutions and cost savings. This will further bolster the growth of the market. However, the fluctuating price of raw materials and the lack of awareness of different types of labeling techniques can hinder the growth of this market.

Market Segmentation

The global self-adhesive labels market has been segmented based on compositions, type, and application.

By compositions, the global self-adhesive labels market has been segmented into release liner, adhesive layer, and face stock. 

By type, the global self-adhesive labels market has been segmented into the temporary or removable and permanent. Permanent labels had the highest market share in 2016. Permanent self-adhesive labels are commonly used in electrical and electronic appliances, HVAC, etc. These labels cannot be reused after using the contents inside the package and are normally used for singular usage. These labels offer product information to consumers and prove useful for branding and business communication. These features, which are provided by permanent self-adhesive labels, are therefore a significant factor in the huge segmental growth of the global market for self-adhesive labels. Temporary or removable self-adhesive labels are primarily used as price tags or advertisement materials.

By application, the global self-adhesive labels market has been segmented into consumer goods, food & beverages, pharmaceuticals, and others. Consumer goods dominate the application segment of the global market for self-adhesive labels. The food & beverage sector is expected to expand at the highest CAGR in the forecast period. Self-adhesive labels have a wide variety of applications in the F&B industry due to rising consumer awareness related to product content. The pharmaceutical industry is another major application of the market. These types of labels are used in pharmaceutical packaging items and provide a wide variety of functionalities, such as track and trace measures, anti-counterfeit measures, and product numbering. The increasing use of permanent self-adhesive labels in the pharmaceutical sector is boosting the growth of the industry.

Regional Analysis

North America, Asia Pacific (APAC), Europe, and Rest-of-the-World (RoW) are major regions covered for outlining the prospects of the global self-adhesive label market.

North America is estimated to dominate the global market due to demand in the pharmaceutical sector. Inclusion of Braille labels on pharmaceutical products owing to the large number of vision-afflicted population can drive the demand in the global self-adhesive labels market. The U.S. is one of the biggest contributors of the region due to a large customer base and awareness of various labeling techniques.

APAC is expected to showcase the highest growth rate for the global self-adhesive labels market due to increase in industrialization and growth of the e-commerce sector. Changing lifestyle and rise in spending capacity in Indonesia, India, Japan, and China can drive the regional market growth.

Competitive Scope

Avery Dennison Corporation, Americk Packaging Group, CCL Industries Inc., SVS Labels, and Constantia Flexibles Group Gmbh are key players of the global self-adhesive labels market. Other players are Coveris Holdings S.A., Royston Labels Ltd., Henkel AG & Co., Mondi Group, H.B. Fuller Company, Müroll GmbH, UPM-Kymmene Oyj, and S&K LABEL spol.s.r.o. Expansions, mergers, and product developments are prime strategies being considered by players to sustain their position.

Industry News

In order to produce Fasson and Jac self-adhesive papers in Europe, the Middle East and Africa, Lecta acquired Avery Dennison’s offset sheet company. Under a special restricted licencing arrangement, Lecta will produce and distribute Avery Dennison’s range of Fasson and Jac branded self-adhesive papers and films, keeping these products available across the current distribution network.

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